Updated '_posts/2020-10-23-streaming-to-the-masses.md' via CloudCannon
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Set Hallstrom
CloudCannon
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@ -40,7 +40,7 @@ And the shadiness remained while the transfer to the Internet went on, worse it
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## But did the dream die though?
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Of course not\! Dreams don't die, silly. If anything adversity tends to sharpen the escapism they contain. As the corporation and government slowly catched up with the web. Huge silos where emerged, capturing the social essence of it into the well known services that have come to be almost familiar. (They certainly don't need another mention here). And the information flow halted. What was once a wild jungle of cross-pollinating ideas and wildfires became a massive apparatus of advertisement and monitoring. A wall was built around the general public. To most people joining internet after 2010, it quickly felt like technical progress was merely another button in their favorite app or a better way to weed out annoying acquaintances. But beyond those walls, passionate geeks kept on building. This time with the errors of the past in mind. Not aiming for perfection, but for alternatives. The silos had to be gone and to do this, protection from it had to built-in the tools, getting inspiration from century old techniques of power-shattering: decentralization and federation. Making it impossible for a single entity to control the network had to become an integral part of the system. The [fediverse,](https://en.wikipedia.org/wiki/Fediverse){: target="_blank" rel="noopener"} the [dweb,](https://dwebx.org/){: target="_blank" rel="noopener"} [IPFS](https://ipfs.io/){: target="_blank" rel="noopener"} among others. They didn't just appear of course\! And while a majority of the public had their eyes on social media, getting adicted to dopamine, [a forum called "P2P Foundation"](https://p2pfoundation.net/){: target="_blank" rel="noopener"} was exploring new ways to approach one of the most fundamental tool of communication between humans: money.
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Of course not\! Dreams don't die, silly. If anything adversity tends to sharpen the escapism they contain. As the corporation and government slowly catched up with the web. Huge silos where emerged, capturing the social essence of it into the well known services that have come to be almost familiar. (They certainly don't need another mention here). And the information flow halted. What was once a wild jungle of cross-pollinating ideas and wildfires became a massive apparatus of advertisement and monitoring. A wall was built around the general public. To most people joining internet after 2010, it quickly felt like technical progress was merely another button in their favorite app or a better way to weed out annoying acquaintances. But beyond those walls, passionate geeks kept on building. This time with the errors of the past in mind. Not aiming for perfection, but for alternatives. The silos had to be gone and to do this, protection from it had to built-in the tools, getting inspiration from century old techniques of power-shattering: decentralization and federation. Making it impossible for a single entity to control the network had to become an integral part of the system. The [fediverse,](https://en.wikipedia.org/wiki/Fediverse){: target="_blank" rel="noopener"} the [dweb,](https://dwebx.org/){: target="_blank" rel="noopener"} [IPFS](https://ipfs.io/){: target="_blank" rel="noopener"} among others. They didn't just appear of course\! And while a majority of the public had their eyes on social media, getting addicted to dopamine, [a forum called "P2P Foundation"](https://p2pfoundation.net/){: target="_blank" rel="noopener"} was exploring new ways to approach one of the most fundamental tool of communication between humans: money.
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> "We can’t imagine to enter the Information Age without changing the fundamental and most used communication tool: Money"
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>
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@ -51,7 +51,7 @@ Of course not\! Dreams don't die, silly. If anything adversity tends to sharpen
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Now, i understand this is a lot to unpack and I'm doing my best not to devolve into details. In fact, I'm writing this shit because I'm trying to get clarity in my own ideas and you are just a guinea pig lol\! Not like that, but… OK sorry.
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You see, all of the above super simplified geek stuff is useful for this tinye BUT POWERFUL bomb: **people [have](https://ujomusic.com/){: target="_blank" rel="noopener"} [built](https://resonate.is/){: target="_blank" rel="noopener noreferrer"} [tools](https://audius.co/){: target="_blank" rel="noopener"} to solve the problems the silos got us into\!\!**
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You see, all of the above super simplified geek stuff is useful for this tiny BUT POWERFUL bomb: **people [have](https://ujomusic.com/){: target="_blank" rel="noopener"} [built](https://resonate.is/){: target="_blank" rel="noopener noreferrer"} [tools](https://audius.co/){: target="_blank" rel="noopener"} to solve the problems the silos got us into\!\!**
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* The lack of ownership over your own brand?
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* The centralized nature of the data-base?
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@ -59,18 +59,18 @@ You see, all of the above super simplified geek stuff is useful for this tinye B
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* How to incentives participation?
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* How to distribute a revenue stream according the listeners choices instead of a platform average?
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* How to enable real time of this distribution of revenue?
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* ...
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* …
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The list much longer, of course but by combining decentralized Content Delivery Networks with the new means of communication of executive power (money) developed at the P2P foundation a new paradigm for the industry is possible. One where owner ship isn't just about your masters, but also the very platform where an artist meets it's audience. Collective ownership, built into technology. And the promises aren't small and the whitepapers are spectacular.
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> You are what makes platforms valuable. So don't just own the masters. Own the platform.<br>– [Audius](https://twitter.com/AudiusProject/status/1316046645260214272){: target="_blank" rel="noopener noreferrer"}
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By leveraging IPFS, it's technically possible for these platform to run with a bare minimum of hosting costs, while offering unlimited upload and bandwidth to the users. Because these costs and requirements are distributed among anyone who wants participate\! [You can do it if you want to.](https://dappnode.io/){: target="_blank" rel="noopener"} You can even get payed for that. OF course depending on your infrastructure this might not be large amounts of money, but I'm sure you starting to see the potential here\! This things are opening up aspects of the business that were previously reserved to a very small amount of people. And you know what is crazy IPFS: it's pretty much unstoppable. If you want to make a song called "Fuck Trumputin" and publish it, there is absolutely no one that can stop that song from circulating.
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By leveraging IPFS, it's technically possible for these platform to run with a bare minimum of hosting costs, while offering unlimited upload and bandwidth to the users. Because these costs and requirements are distributed among anyone who wants participate\! [You can do it if you want to.](https://dappnode.io/){: target="_blank" rel="noopener"} You can even get payed for that. Of course depending on your infrastructure this might not be large amounts of money, but I'm sure you starting to see the potential here\! This things are opening up aspects of the business that were previously reserved to a very small amount of people. And you know what is crazy IPFS: it's pretty much unstoppable. If you want to make a song called "Fuck Trumputin" and publish it, there is absolutely no one that can stop that song from circulating.
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## If it sounds too good...
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## If it sounds too good…
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Certainly, these up-and-comers have yet to prove their well meaning. None of them are fully out of beta yet, so it's difficult to consider them in any absolutes. But damn, it feels good to know they exist. That somewhere, a group of someones, are trying to do something. And while i'm not sure this huge rambling is going to clarify anything for you, or if it even clarified anything to me. I couldn't just sit here on this humongous mountain of hope alone. I had channel to it into this odd web-log post...
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Certainly, these up-and-comers have yet to prove their well meaning. None of them are fully out of beta yet, so it's difficult to consider them in any absolutes. But damn, it feels good to know they exist. That somewhere, a group of someones, are trying to do something. And while I'm not sure this huge rambling is going to clarify anything for you, or if it even clarified anything to me. I couldn't just sit here on this humongous mountain of hope alone. I had channel to it into this odd web-log post…
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Thank you for reading.
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PS. Tonight (Friday 2020-10-23) there is a party online...
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PS. Tonight (Friday 2020-10-23) there is a party online…
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