From 3f1834cba3447f00ddf95646cbe94a9b404ed08a Mon Sep 17 00:00:00 2001 From: Set Hallstrom Date: Thu, 22 Oct 2020 13:34:23 +0000 Subject: [PATCH] Updated '_posts/2020-10-22-streaming-to-the-masses.md' via CloudCannon --- _posts/2020-10-22-streaming-to-the-masses.md | 4 ++-- 1 file changed, 2 insertions(+), 2 deletions(-) diff --git a/_posts/2020-10-22-streaming-to-the-masses.md b/_posts/2020-10-22-streaming-to-the-masses.md index 272a2f5..d41cfba 100644 --- a/_posts/2020-10-22-streaming-to-the-masses.md +++ b/_posts/2020-10-22-streaming-to-the-masses.md @@ -34,6 +34,6 @@ It's a fairly simple a common story. We thought our new tools would be a remedy We thought the music market operated differently from other markets, at least i did. I thought that if an industry [freshly grown into a global multi-billion industry](https://www.pbs.org/wgbh/pages/frontline/shows/music/inside/cron.html){: target="_blank" rel="noopener noreferrer"} could suddenly be on the brink of fall, internet had to be bringing a new variable to the table. And it's almost true: music is a bit different. And while the variable internet brought to table was new, it wasn't any different. Maybe even worse. -The music market is shady. But it's not the shadiness of the music market that sets it apart from others. It's how it's value is being created. In that sense, making music is a bit like any art: it can be compared to printing money. You do something with a couple of tools and little funky shit. And boom\! Because of X and Y factor it is determined by some marketing cheif that it may or may not generate profit. Sure, there are many acts that are being blown up by the marketing department of a major record label who never see any real success in the habitual megastar sense. But it's out there and known, not first because of any particular musical value, but because millions of people where made aware of it. Music doesn't have to bring any actual value to society: it will not transport goods, build housing, make food... Sure, it might motviate someone to do all those things, but that's about where it stands. This means the value is organic and arbitrary at the same time. Like living-dead [Schrödinger cat](https://en.wikipedia.org/wiki/Schr%C3%B6dinger%27s_cat){: target="_blank" rel="noopener noreferrer"} +The music market is shady. But it's not the shadiness of the music market that sets it apart from others. It's how it's value is being created. In that sense, making music is a bit like any art: it can be compared to printing money. You do something with a couple of tools and little funky shit. And boom\! Because of X and Y factor it is determined by some marketing cheif that it may or may not generate profit. Sure, there are many acts that are being blown up by the marketing department of a major record label who never see any real success in the habitual megastar sense. But it's out there and known, not first because of any particular musical value, but because millions of people where made aware of it. Music doesn't have to bring any actual value to society: it will not transport goods, build housing, make food... Sure, it might motivate someone to do all those things, but that's about where it stands. This means the value is organic and arbitrary at the same time. Like living-dead [Schrödinger cat](https://en.wikipedia.org/wiki/Schr%C3%B6dinger%27s_cat){: target="_blank" rel="noopener noreferrer"}. Yet entire buildings of people depend on it to pay their rent. -  \ No newline at end of file +And the shadiness remained, worse it got amplified by the internet. Now music wasn't only a mean of motivating workers to produce, it also became a tool of surveillance. The industry abandonned sales and opted for rentification \ No newline at end of file